VIDEO: Milwaukee city and county leaders have launched their annual holiday drive, focusing on helping families impacted by fires as the holiday season approaches. The Red Cross in Southeast Wisconsin responds to house fires at least five times a week, including the Mother’s Day fire that displaced Jimmie Fox and over a hundred others at the Highland Court Apartments.
After the Milwaukee Fire Department extinguished the flames, the Red Cross was called to assist. “They get out of their beds and pull clothing on, get in their personal vehicles, drive to collect the response vehicle, and they drive to the scene, and they begin to pull these people together,” Milwaukee Fire Chief Aaron Lipski said of the Red Cross volunteers.
Fires are the most frequent disaster call answered by the Red Cross in Southeastern Wisconsin. As the holiday season approaches, Milwaukee County and the city of Milwaukee are emphasizing the importance of giving through their annual holiday drive.
